The World Gold Council plans to launch a tokenized gold framework to challenge Tether and Paxos

According to market news, the World Gold Council, established in 1987, is collaborating with the Boston Consulting Group to propose a "Gold as a Service" framework aimed at establishing standards for tokenized gold, challenging crypto-native issuers such as Tether Gold and PAX Gold.

This service will provide a shared network that allows companies issuing tokenized gold to access a unified platform for managing physical reserves, enhancing trust through continuous audits, and establishing interchangeability between products. Currently, the tokenized gold market, dominated by Paxos and Tether, has a total market capitalization of approximately $4.9 billion, with each having established independent custody and issuance systems.

The World Gold Council previously launched the first physical gold ETF in the U.S., SPDR Gold Shares, in 2004, which currently has a market capitalization of $126 billion. The council stated that the new service could lower the entry barriers for issuers and is expected to give rise to hundreds of tokenized gold products.