The blockchain loyalty platform Try Your Best has completed a $11 million Series A financing, led by Offline Ventures and others

according to Fortune, the blockchain-based loyalty platform Try Your Best (TYB) has completed a $11 million Series A funding round, led by Offline Ventures and Strobe Ventures, with participation from Coinbase Ventures, Castle Island Ventures, and Unusual Ventures.

Consumers on TYB can participate in gamified challenges to earn digital collectibles and have a blockchain-based loyalty profile that tracks their interactions across different brands.