Superlogic acquires Entravel's cryptocurrency business, Animoca Brands becomes a strategic investor

The parent company of the travel and experience rewards platform Bookit, Superlogic Technologies, announced the strategic acquisition of the crypto white-label travel platform business of Entravel Group and the on-chain tokenization rewards technology builder Spree. The acquisition will enhance Bookit's ability to directly integrate native travel and experience booking platforms into applications for crypto institutions and strengthen the tokenization capabilities of on-chain points and interoperable rewards. As part of the acquisition of Spree.Finance, Animoca Brands will become a strategic investor and shareholder of Superlogic, and Animoca Brands' Chief Operating Officer Minh Do will join the advisory board of Superlogic.

After acquiring the crypto business of Entravel Group, the Bookit ecosystem adds 27 white-label partners, including Kraken, MetaMask, and EtherFi, and opens Bookit's network of over 2 million merchants for travel, retail, and VIP experiences to partners and their end users. Superlogic CEO Lin Dai stated that integrating the technology and partner network of Entravel Group and Spree is an important step in advancing scalable full-stack travel and rewards enterprise solutions.