Bitwise CIO: If Bitcoin captures part of the value storage market from gold and government bonds, the price will rise to 1 million dollars
Mar 15, 2026 22:04:03
Matt Hougan, Chief Investment Officer of Bitwise Asset Management, stated that if Bitcoin can capture a larger share of the global value storage market currently dominated by gold and government bonds, Bitcoin could ultimately reach $1 million per coin. Geopolitical tensions, potential crises in traditional "safe" assets, and Bitcoin's fixed supply could accelerate its rise, but most believe this will take a decade or longer, rather than being an imminent event.
Analysts say that the $1 million target is less of an exact prediction and more of a shorthand for Bitcoin's maturation into a major global currency asset, with the outcome depending on long-term institutional adoption and the expansion of the value storage market.
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