Tria Transparency Report: Progress, Operations, and Future Planning

Tria is publicly building the first self-custodied neobank: we share its operational mechanisms, growth strategies, and upcoming product plans. This report is a retrospective on the milestone year of 2025 and a record of the system's operational status as Tria enters its next growth phase.

Why We Are Publishing This Article

Tria is creating a self-custodied neobank designed for everyday use. From the beginning, our perspective has been simple: trust stems from clarity and consistency.

As Tria grows, more users, partners, and infrastructure reviewers are asking the same questions: how does the system actually work? What is the real-world usage like? How are decisions made as the product scales?

This article is a snapshot of Tria's current operations. We showcase the content built, data performance, experiences gained from delivering products in real-world environments, and the upcoming work focus. We are releasing this content because transparent disclosure is crucial for assessing value during the scaling of financial infrastructure. This is our first public transparency update, and we plan to make it a regular practice.

Our Building Achievements

Tria's architecture revolves around a set of core product principles that guide all decisions regarding products, operations, and growth:

• Self-custody by default: Users always retain control over their assets, including during consumption.

• Everyday usability: Holding, spending, and value transfer are completed in a continuous process.

• Native globalization: Designed for regions where digital dollars and on-chain rails have become part of everyday financial life, currently supporting usage in over 150 countries.

• Cost transparency: Fees and routing are clear and straightforward, with no hidden exchange costs or bundled spreads. Card transactions enjoy a 0% fee from Tria.

Key Data

We selectively share or collect metrics. We only publish data that we believe can be referenced, tracked, and compared over the long term. In the first three months of closed testing, Tria has become the fastest-growing self-custodied neobank.

All data below has been aggregated and rounded, sourced from Tria's internal analysis and support systems. The release of these metrics is intended to reflect operational transparency.

Note: The rounding policy is to avoid a false sense of precision; data is sourced from Tria's internal systems. Future updates will include simple trend charts to illustrate the evolution of these metrics.

Our Lessons Learned

We view product development and growth as a series of experiments. Each experiment follows the same cycle: hypothesis, observation, adjustment.

1. Self-custody is a core concern for users

• Hypothesis: Self-custody is conceptually understood but is not a decisive factor for most users.

• Observation: Users want to know where their funds are stored, what happens in case of failure, and who bears the risk during infrastructure outages.

• Adjustment: We clearly and consistently delineated the boundaries of custody in our products, support processes, and documentation.

• Conclusion: Tria does not custody user funds. Private keys are always controlled by the user. The infrastructure operated by Tria only handles routing, execution, and card settlement logic. If Tria's infrastructure is unavailable, user funds remain on-chain and retrievable. We anticipate that as on-chain financial usage grows, the clarity of self-custody and responsibility boundaries will become increasingly important in 2026.

2. Cash back is not a universal incentive

• Hypothesis: Card rewards will be the main driver of engagement.

• Observation: In several regions, users value asset preservation and balance appreciation more than consumption-based rewards.

• Adjustment: We accelerated the development of savings and yield-related products while keeping the card reward mechanism simple and clear.

3. Holding BTC does not equal spending BTC

• Hypothesis: Most BTC holders already have convenient ways to spend.

• Observation: Many users hold BTC long-term but lack a simple path from storage to everyday use.

• Adjustment: We increased support for BTC top-ups to Tria cards, reducing friction between holding and spending.

4. Transaction history is not a secondary feature

• Hypothesis: Users primarily care about their balance and whether payments are successful.

• Observation: In markets requiring complex reporting, transaction history has become a core workflow. Japanese users, in particular, rely heavily on export features for record-keeping and reconciliation.

• Adjustment: We expanded export options and optimized access to transaction records, prioritizing clarity and completeness.

How We Enter New Markets

Market expansion follows a fixed operational checklist. We do not take shortcuts:

1. Validate spontaneous demand signals.

2. Simulate unit economics and long-term sustainability.

3. Review local regulatory and compliance requirements.

4. Assess partner and infrastructure readiness.

5. Enable country support within the app.

6. Release to a limited testing group.

7. Scale only after reliability and support quality have been validated.

We take compliance and user safety seriously. Local requirements are reviewed before each promotion. We avoid using misleading language that may imply unapproved status.

How We Support Users

Operational resilience includes the ability to handle issues.

• Event Definition: Events that affect transaction execution, routing, or card settlement. On-chain asset impairment is handled separately from infrastructure events.

• Internal Escalation: Issues are immediately triaged and escalated to engineering and operations based on severity.

• User Communication: Users are promptly notified when events affect functionality, with clear status updates until resolution.

• Post-Mortem Review: Root cause analysis will directly feed into improvements in products and operations.

As part of our reliability report, future transparency updates will include event metrics and summaries.

Next Steps

Recent focus areas include:

• Continuously launching savings and yield-related features.

• Publicly updating the product changelog.

• Monthly transparency updates and quarterly operational reviews.

• Small, focused user feedback groups.

• Regular AMAs and text updates in community channels.

Note: All forward-looking projects are plans, not guarantees.

Conclusion

This article is part of Tria's ongoing "public building" efforts. We will continue to share how the system operates, changes, and data performance. If you would like us to delve deeper into certain areas, please reply to this post or join our upcoming Space on "Transparency and Market Execution."

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