The term "cryptocurrency" has seen a continued decline in Google search volume, with retail investor interest waning

Dec 28, 2025 09:28:04

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According to Cointelegraph, as 2025 approaches its end, the Google search volume for the term "cryptocurrency" remains sluggish, with the global search volume for "cryptocurrency" (on a scale of 0-100) reaching 26 on Monday, just two points above this year's low of 24.

Retail investors' interest in the cryptocurrency market is lackluster, in stark contrast to the enthusiasm seen in January. In January, due to Trump's inauguration, favorable expectations regarding cryptocurrency policies, and heightened market enthusiasm, related queries such as "cryptocurrency" and "how to buy cryptocurrency" peaked at a maximum of 100, with retail interest surging.

The low search volume reflects retail investors' bleak sentiment towards the current state of the cryptocurrency market, still struggling in the aftermath of the flash crash on October 11. Since the crash in October, the market sentiment index has oscillated between "fear" and "extreme fear," currently standing at 28.

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