NFKings has received investment support from institutions such as YZi Labs and plans to launch a new RWA protocol ecosystem

the Web3 startup NFKings, supported by YZi Labs under Binance Labs, plans to launch a new RWA protocol ecosystem. NFKings was founded by Matthew Lim and Mario Ho in 2021 and has received support from several well-known funds and institutions, including YZi Labs (Binance Labs), Vertex China, Team Holding, Mirana Ventures, Ventech, The Brooker Group, and the founder of PopMart.

The company's self-developed ONA Protocol serves as the core protocol, building the infrastructure and tools that connect Web2 and Web3, as well as the online and offline worlds, to achieve cross-border value creation. The protocol includes three core pillars: Proof of Contribution, Non-Fungible RWA Protocol, and The Boxx, a social e-commerce metaverse platform.