PlaysOut
PLAYPlaysOut is an embedded mini-game infrastructure for super apps
Performances
RD Popularity Index
RD Growth Index
| 1h | 24h | 7d | 30d | 60d | 90d |
|---|---|---|---|---|---|
| 1.80% | 12.13% | 35.62% | 43.24% | 60.68% | 57.30% |
Comparison
Tokenomics
Unlock Progress
Data source: CoinMarketCap
Top Holders
| Address | Token | Quantity | Percentage | Value |
|---|---|---|---|---|
| 0x4762...71c8 |   PLAY | 748,369,752.82 | 18.71% | $10.89M |
| 0x26fa...61b8 | PLAY | 72,840,000 | 1.82% | $1.06M |
| 0x3f96...0658 | PLAY | 35,601,578.95 | 0.89% | $518.25K |
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About PlaysOut
PlaysOut is a Web3 mini-game SDK and distribution platform that lets developers embed lightweight games directly into super apps like WeChat, Telegram, Discord, and YouTube. Its core business is providing a full development stack—including localization, stablecoin payments, and optional tokenized assets—so games can run inside apps users already open daily, with no separate download or wallet setup required.
The main pain point it addresses is the high user acquisition cost and friction in traditional Web3 gaming, where users must install wallets, learn on-chain operations, and manage private keys. By operating inside super apps, PlaysOut shortens the journey from discovery to play, turning existing traffic into instant engagement. It also solves content supply challenges by giving developers low-barrier tools to publish and monetize across multiple platforms at once.
In the past six months (March to September 2026), PlaysOut announced its Interactive Entertainment Framework, upgrading from a pure mini-game platform to a broader ecosystem covering games, live play, and short drama. It advanced AI content initiatives and deepened Base ecosystem integrations. The company also partnered with Eros Now to enter the Indian market, adapting popular film IPs into mini-games and embedding its SDK into Eros Now's app for a 'watch-and-play' experience.
On the negative side, the mini-game sector is highly competitive with limited user loyalty, and AI-generated content risks becoming homogenized. The real test is whether PlaysOut can sustain a continuous content network rather than just offering a large catalog of games.
Jassem Osseiran: Co-Founder & CSO, based in Dubai/London. Previously at Rocket Internet's venture building team, co-founded GIMA Group as COO; currently Partner at B-Engaged and Venture Partner at 611 Capital. At PlaysOut, he leads the commercial framework, mini-game integration into super apps, and Web3 strategy.
Jimmie Jeremejev 向荣: Co-Chairman of the Advisory Board; Co-Founder & CCO of Concordia. He brings Asian market and cross-border ecosystem expertise to PlaysOut's strategy and expansion.
Uri F.: Co-Chairman of the Advisory Board; limited public bio available, no detailed background confirmed.