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About EarnOS
EarnOS is a digital advertising platform that operates a mobile app called ero. Brands publish missions on the platform, such as watching videos, completing challenges, or sharing data. Users who complete these missions earn cryptocurrency rewards, typically in USDC. The platform charges brands a success fee separately from the rewards paid to users.
The core problem EarnOS addresses is ad fraud and bot traffic. Industry data cited by the company suggests that over 50% of internet traffic is bot-driven, and up to 25% of performance advertising spend is wasted on invalid or automated traffic, costing brands over $100 billion annually. EarnOS claims to solve this by using privacy-preserving zkTLS technology to verify human identity and behavior, ensuring brands pay only for real, verified outcomes rather than inflated clicks or impressions.
In recent months, ero exited beta and launched in the United States, Canada, Australia, and the United Kingdom around June 2026, with more than $30 million in annualized committed brand reward missions available on the app at launch.
EarnOS, a Web3 digital advertising platform, has reached two milestones with long-term significance.
First, in January 2025, EarnOS completed a $5 million seed round led by Escape Velocity (EV3), with participation from Animoca Brands, GD1, Laser Digital, XION, Mysten Labs, and Opacity Network. This funding marked the official start of its mission to reinvent brand-user interactions through zkTLS-based verifiable campaigns and stablecoin rewards, shifting ad spend from traditional giants like Meta and Google directly to consumers.
Second, in June 2026, EarnOS launched its consumer app "ero" out of beta across the US, Canada, Australia, and the UK, backed by $18.5 million in strategic funding (a $6M Pre-Series A led by 1kx with Coinbase Ventures, Circle Ventures, and Social Graph Ventures, plus a $12.5M non-dilutive investment from Verona). The launch came with over $30 million in annualized committed brand rewards. This represented a major transition from a B2B campaign platform to a mainstream consumer rewards app, addressing the growing crisis of bot-driven internet traffic—where up to 25% of performance ad spend is lost to invalid traffic—by paying users only for verified human actions.
In the past six months, EarnOS officially launched its consumer app “ero” on June 17, 2026, exiting beta across the US, Canada, Australia, and the UK. The company announced $18.5M in strategic funding—a $6M Pre-Series A led by 1kx with Coinbase Ventures, Circle Ventures, and Social Graph Ventures, plus a $12.5M non-dilutive investment from Verona. At launch, brands had committed over $30M in annualized rewards spanning rideshare, retail, streaming, and consumer finance. The core focus is building a “Verified Internet” against bots: using privacy-preserving zkTLS to verify real human actions, letting brands pay only for genuine outcomes. Former Uber executive Harrison Kennedy was hired to lead growth and expansion. The official roadmap indicates more regions will come online later in 2026, and the product is extending from earning rewards to portable digital reputation—working with Vouch so users can unlock opportunities without giving up control of their data. Verified identity and credentials (e.g., Pulse badges) are positioned as keys to future rewards and trust.
Phil George: Co-founder of EarnOS, an Australian serial entrepreneur. Founded cloud company NURV and alt-investment platform Bamboo (acquired in 2020). Former Uber Operations & Logistics Manager. Current Non-Executive Director at WhiteHawk.
Tom Riordan: Co-founder & Head of Product. 12+ years in product and growth. Previously Product Lead at OpenSC and Senior Product Manager at Upflowy. Specializes in JTBD and Web3.
Other current core executives: CMO Wayne Hughes, Head of Growth Jamie Brook, Head of Growth Strategy & Expansion Harrison Kennedy, and Co-founder & CTO Reece Johnson — no verified public bios available.