AI health technology platform Bitring plans to launch a new product and shift its business model to a software subscription service

AI health technology platform Bitring announced that it will officially launch its new product this month. Founder Kevin Huang stated that the new product will be priced in two tiers and plans to compete with Oura in overseas markets. Among them, the 24K pure gold ring version, positioned as a jewelry-grade accessory, will be priced lower than similar products from Oura, and the company's profit model will also shift towards software subscription services.

In addition, the Bitring team revealed that it has completed the first phase of buyback for early investor users. Due to regulatory restrictions, Bitring has explicitly stated that it will no longer provide services to users in mainland China.