R3WIND is a decentralized content ecosystem that gives power back to the creators. Its mission is to provide content creators with the tools for distribution, marketing, monetization, and community-building, enabling them to activate communities, followers, and fans through share-to-earn. Anyone can connect their wallet, generate a unique link to content, share it online, and earn when their link generates revenue. R3WIND, formerly known as BlockbusterDAO, was founded to acquire the Blockbuster Video brand from its current owner, Dish Network. After this failed, R3WIND changed its development strategy.