Mighty Jaxx

Mighty Jaxx is a Singapore-based collectibles studio that designs and sells limited-edition vinyl and resin art toys, often in collaboration with major entertainment brands such as Netflix, Disney, Hasbro, DC Comics, Formula 1, and Toei Animation. Its product range spans designer figures, the signature XXRAY dissected vinyl line, plush blind boxes, and digital collectibles.

Its core differentiator is the "phygital" approach: starting around 2021, the studio began embedding NFC chips into physical figures, linking each piece to a blockchain-backed certificate of authenticity and provenance. This directly addresses a long-standing pain point in the collectibles market—counterfeits and opaque secondary-market histories—by allowing collectors to verify a figure's genuineness and trace its ownership history with a simple phone tap. The company also releases NFT collections, framing them as tools for provenance and fan access rather than speculative assets.

In the six months from March to September 2026, Mighty Jaxx showcased new IP collections at the London Toy Fair and Spielwarenmesse in Nuremberg, including One Piece Supernovas, Bleach: Soul Society Arc with the XXRAY treatment, and plush blind boxes for One Piece, Jujutsu Kaisen, Demon Slayer, and Digimon. It also launched the Sanrio x Nyammy Treats: Sanrio Cafe Series. The Solid Liquid series saw new releases themed around cosmic lava, deep-sea creatures, and emotional cocktails, praised for their transparent-shell craftsmanship. Additionally, the company partnered with Factor Bikes for custom-painted racing bikes displayed at the Tour de France Femmes, and co-created exclusive merchandise with Mandai Wildlife Group for the opening of a new wildlife park. A notable negative point: some larger Solid Liquid pieces have a high center of gravity and may tip over if not placed on a stable surface, and transparent resin/PVC materials may yellow under prolonged direct sunlight.