Safary
Web3 growth analytics and user acquisition platform
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About Safary
Safary is a Web3 marketing stack that combines a community, educational programs, and an analytics platform. Its core business includes the Safary Club, a curated network of growth leaders, and the Safary Certification, a cohort-based course covering top-to-bottom funnel strategies. The platform offers tools to track wallet-level conversions, measure channel effectiveness, and build audience segments from on-chain and social data. It solves the problem of fragmented marketing analytics in crypto by providing a unified view of user journeys from Twitter to on-chain actions. In the recent six months (March to September 2026), Safary has focused on scaling its certification program, with a single 2026 cohort limited to 50 seats, and has continued to develop its analytics product for identifying high-value users and optimizing campaigns. No major negative events were reported during this period.
As of my last update in May 2025, I lack verified data on Safary's developments between March and September 2026. Please check their official channels or recent announcements for accurate information.
Justin Vogel: Co-Founder & CEO of Safary (since Jan 2022). Previously at Wonolo (Senior Program Manager, Revenue Strategy & Operations; Program Manager; Senior Growth Marketer). Earlier Product Operations Manager at Pramp (acquired by Lyft). Princeton University graduate (Near and Middle Eastern Studies).
Eliott Mogenet: Co-Founder of Safary (since Jan 2022), leading strategy, product & GTM. Founder & CEO of SmartPrepa (acquired by Synergie Prépa in 2020). Msc X-HEC Entrepreneurs from HEC Paris & École Polytechnique. Studied at Sciences Po Aix.