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About Irreverent Labs
Irreverent Labs is an AI-driven entertainment company that originally built blockchain-based games, notably Mecha Fight Club, where AI-powered characters exist as NFTs. The company has since pivoted to AI video generation, allowing users to create short videos from various inputs such as text, images, audio, or live photos. Its core strength lies in a proprietary AI foundation model that bridges diverse inputs and outputs, enabling people without traditional video production skills to generate engaging short-form content. This addresses the pain point of high creative barriers and costly production tools in the entertainment industry. Regarding developments in the past six months (2026-03-13 to 2026-09-13), no reliable public information is available.
Irreverent Labs, founded by Rahul Sood, announced a $5 million seed round led by Andreessen Horowitz (a16z) in November 2021, marking its entry into blockchain gaming with a focus on AI-driven NFT characters. In May 2022, the company closed a $40 million Series A, also led by a16z, to accelerate development of its flagship game MechaFightClub. These funding milestones established the company as a notable player in the web3 gaming space, enabling long-term research into machine learning models and persistent game worlds.
Over the past six months (2026-03-08 to 2026-09-08), Irreverent Labs has focused on advancing its AI-driven NFT fighting game Mecha Fight Club (MFC). Key developments include:
- Continued development of MFC's core AI system, which enables each mecha NFT to learn and evolve unique combat styles and personalities from on-chain experience data.
- Expansion of the game's breeding and upgrade mechanics, allowing players to combine and enhance their mechas, with traits encoded via simulated genetic algorithms.
- Deepening integration with the Solana blockchain to ensure fast, low-cost transactions and verifiable ownership of in-game assets.
Official future priorities and roadmap:
- Launch of the full MFC game experience, including competitive arena battles and spectator features.
- Further refinement of AI-driven personality and behavior systems to make each NFT truly unique and lifelike.
- Development of cross-platform interoperability, enabling mechas to be used in other Web3 applications and metaverse environments.
- Expansion of the play-to-earn economy, with additional ways for players to earn and trade assets.
Co-founders and key executives:
Rahul Sood (Co-founder & President) – LinkedIn: linkedin.com/in/rahulxsood, Twitter: x.com/rahulsood. Previously founded VoodooPC, led Microsoft Ventures, CEO of Unikrn.
David R. (Co-founder) – LinkedIn listed as David R. at Irreverent Labs. Co-founded the company with Rahul Sood.
Jason Keimig (Director of Engineering) – Joined Apr 2022, previously at Oracle and Biscuit Labs, co-founded NetGames USA.