Forj
BONDLYNFT and metaverse solutions provider under Animoca Brands
Performances
RD Popularity Index
RD Growth Index
| 1h | 24h | 7d | 30d | 60d | 90d |
|---|---|---|---|---|---|
| 0.47% | 1.92% | 67.16% | 22.29% | 23.50% | 37.56% |
Comparison
Team
Fundraising
Developer
Top Holders
| Address | Token | Quantity | Percentage | Value |
|---|---|---|---|---|
| 0x5dd8...7aff |   BONDLY | 249,049,602.33 | 25.32% | $21.55K |
| multichain (9648) | BONDLY | 141,635,084.24 | 14.4% | $12.25K |
| 0x4d31...9fd6 | BONDLY | 115,677,324 | 11.76% | $10K |
Open Markets
| # | Exchange | Pair | Price | +2% depth | -2% depth | Volume (24h) | volume % |
|---|---|---|---|---|---|---|---|
| 1 | BONDLY/WETH | $0.0004849 | $1,192 | $1,189 | $788 | 183.29% |
Follow Updates
Follow Lists
People
About Forj
Forj is an accelerator for Web3 and AI projects, formerly the NFT issuance platform Bondly. It does not run matching or clearing at the protocol layer; instead it bundles product positioning, fundraising introductions, listing strategy and community distribution into a few months of work in exchange for project equity or advisory rights. It addresses the resource mismatch early teams face at cold start: technical founders often lack market-making, listing and brand activation experience, and the accelerator standardises those functions for reuse across a cohort.
Activity is organised by ecosystem: the AI Accelerator serves AI-native startups, the $APE Accelerator works with ApeCoin and BAYC including IP licensing, and the Ink Accelerator ties into Ink L2 and Kraken's distribution. Representative work includes user growth for Pixels, ecosystem positioning for Play Solana and reward distribution design for Wise Monkey. Clients are seed-stage founders, and revenue tracks the number of projects taken on, so the health of a single ecosystem directly changes deal supply.
Forj, formerly Bondly, was founded in 2020 as an NFT minting and sales platform. In 2022, it rebranded to Forj in partnership with Animoca Brands, marking a strategic shift toward broader Web3 fan experiences. Key milestones include launching Metaprints for cross-metaverse brand experiences, becoming The Sandbox's official publisher and agency, and developing experiences for 16 brands including Polygon and BAYC. In 2023, Forj secured ApeCoin DAO approval for the Ape Accelerator, a white-labeled launchpad supporting Yuga Labs ecosystem projects, which successfully launched its first project Space Nation. During the 2023 crypto winter, Forj helped Pixels secure lead investment from Blocore and developed tokenomics including the play-to-airdrop mechanic, contributing to Pixels' growth to 1.8M+ MAU, a Binance listing, and a $3B+ token market cap. These milestones demonstrate Forj's evolution from an NFT tool provider to a comprehensive Web3 solutions company.
Through 2026 Forj has been in a low-maintenance state. BONDLY still has contracts on three chains and about 983.6 million tokens in circulation, 98.36 percent of supply, but spot volume in March 2026 was under 1,000 dollars at times with the price near 0.0003 dollars. For an NFT platform that once grew on creator deals with Logan Paul and Lewis Capaldi, that means secondary liquidity has all but dried up.
Forj's business attention moved into Animoca Brands' brand and fan operations long ago. Metaprints and PolkaPets remain in the portfolio, but 2026 brought no new issuance or partnership announcements. The token has no new inflation, staking or buyback mechanism, so value capture depends on platform activity that has stalled, leaving a token that trades while the product does not.
Forj's Future strategy and roadmap: Any restart would need a clear role for the token in a new product, for example tying fan passes, ticketing or membership rights to BONDLY. The more realistic near-term path is to reposition as an issuance tool inside the Animoca ecosystem rather than sustain a standalone platform with almost no trading.
Harry Liu — CEO; also leads ecosystem projects Ape Accelerator and Metaprints; graduated from Western University and the University of Waterloo in Canada.
Carlos Gonser — CTO; 15+ years of software-development experience.
Rob Tran — COO and Head of Partnerships.
Forj was formerly Bondly, founded in 2020 by Brandon Smith; after Animoca Brands took a majority stake in 2021 it was rebranded, and Smith is no longer associated.