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About Context
Context was a wallet-social-feed product founded in 2021 that turned any wallet address into a followable social graph and launched a mint aggregator for traders and collectors who wanted to see what others were buying. It addressed the difficulty ordinary users face in consuming on-chain activity, using a non-custodial (self-custody) architecture so users join mints and follows with their own wallets, turning passive observation into an actionable entry point, and tried to turn on-chain transparency into a followable social feed rather than a bare data dashboard. Context shut down its standalone app in 2024 and the aggregator was acquired by Zora, ending the team's product run.
The wallet-as-social-graph premise was later inherited by trading terminals and prediction-market products, but Context itself never found a durable retention or revenue model, and the wallet feed form struggled to convert attention into steady cash flow.
In 2021, Luke Miles and Adam Ludwin founded Context, turning any wallet address into a followable social feed and betting that watching what others buy would become Web3's subscription mechanic.
On April 14, 2022, Context raised a $19.5 million seed round co-led by Variant and Sam Altman, with Dragonfly, Adam D'Angelo, Dom Hofmann and Francesco Agosti participating.
In 2022, Context launched mint.fun, shifting from observing chain activity to participating in it; its !fundrop pass became one of Ethereum's most-minted projects, and in August Context joined Zora and mint.fun on the open allowlist tool Lanyard.
On April 15, 2024, Context shut down Context.app and pointed users to export their follow lists to mint.fun; the wallet feed had failed to find a durable retention or revenue model.
In May 2024, Zora acquired mint.fun, ending Context as an independent company, though its wallet-as-social-graph premise was repeatedly inherited by later trading terminals and prediction-market products.
In March 2026 Context launched V2 on Base, shifting from an AMM model to an order book and shipping an agentic stack of 20-plus tools, 50-plus CLI commands, and a Claude Code plugin so AI agents can create markets, manage portfolios, and execute strategies through one interface. The project bets automated agents will become a major user group for prediction markets.
Luke Miles is co-founder. He began as a software engineer at Stripe, then founded the streetwear resale platform Restocks and ran it as chief executive, going through consumer cold starts and supply chains. He teamed up with Ludwin in San Francisco in 2021 and assembled the team.
Adam Ludwin is co-founder. He earlier founded the crypto ledger company Chain and served as its chief executive before it was folded into Stellar in 2018, after which he became president and chief operating officer of the short-form video app Byte. He joined this project in 2021 and leads business and operations.
The founders split across engineering and features versus business and operations.
Ludwin also founded Pogo Financial, and is a repeat founder in social and crypto ledger tooling.
There is no middle management, both lines report straight to the two founders, the decision chain is short, and releases run in parallel with channel expansion.