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About Airfoil
Over the past six months (2026-03-07 to 2026-09-07), Airfoil has delivered notable brand and website projects for Web3 and AI clients, including Willow (June 2026), Orchestra (June 2026), and Juicebox (June 2026). These engagements highlight Airfoil's continued focus on positioning frontier-tech companies through strategic design. In a June 2026 post, the studio also shared its perspective on the evolving role of designers amid increasing automation, signaling a forward-looking approach to AI-augmented creative workflows.
Regarding future priorities, Airfoil has not published an explicit roadmap. However, its recent work and commentary suggest a continued emphasis on helping Web3, AI, and fintech startups craft clear brand narratives, with an underlying interest in integrating AI tools into design processes. No formal development roadmap or strategic pivot has been officially announced within the specified timeframe.
Co-founders:
Phil Hedayatnia (CEO): A product designer by background, founded Airfoil in 2019. Previously led design at Getro, served as Product Lead at Neighborly, and co-founded SolverIQ (exited).
Min Kim (COO): Joined as co-founder & COO in 2021, running operations alongside Phil. Previously a product designer at Motoinsight.
Other current core executives: Nate Elliott (Head of Operations), Shannon Koh (Lead Product Designer), Joe Kit Yong (Head of Growth), Joseph Deksnys (Lead Product Designer), Ken Kuusk (Lead Product Designer), Hui Jian Cheng (Head of Engineering).