Travis Britton is a veteran creative leader whose interdisciplinary approach spans branding, design and digital experiences. He’s currently serving as Chief Creative Officer at ZTX, helping to build a web3 metaverse for all. From 2015-2021, Travis led the rebranding effort for Roblox through his creative studio Havoc, creating the company’s new logo, brand design, cinematics, corporate website, toy packaging, and visual communications. In 2021, he continued to help Roblox through their IPO and joined full-time in a newly created role as Executive Creative Director where he led the in-house Creative Studio, working cross-functionally with partners in product, music, brand, marketing and business development verticals.